Neo.Fashion
3D Avatar & Fashion










Neo.Fashion empowers young design talents by providing them with a unique platform that includes fashion shows, networking opportunities, and showrooms. This mission resonates deeply with us, so to show our support, we've created a special showcase to be presented at Berlin Fashion Week.

After learning that a whopping 80% of produced work never sees the light of day (thanks for that eye-opener, advertising producers' association!), we wanted to flip the script. Inspired by this statistic, we decided to reimagine some of our recent projects and present them in a new light. By "recycling" content, we explored fresh and creative approaches to our work.

We even turned cryptomattes—usually just behind-the-scenes tools in post-production—into the highlights of the film. Plus, we played with perception by incorporating glitches, because we love finding those sneaky glitches in the system. ;)

Through these creative choices, we aim to challenge conventional perspectives and celebrate the beauty in the unexpected.

STILLS



PROCESS


CREDITS


Our role: Creative Direction | Art Direction | 3D Animation | CGI | Compositing
Client: Neo.Fashion

 
info@relative.berlin
+49 (0) 30 22 46 51 71
relative.berlin
Naunynstraße 38
10 999 Berlin
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